How schools actually discover curriculum

Subject + year group + topic.
Then they scan the top five results.

Most school curriculum discovery follows the same pattern: a department head searches by subject + year group + specific topic. They scan the top 5–10 results. They apply the four-signal quality evaluation from C4/A2. They adopt 1–2 listings from the creators who pass. Your job as a creator is to appear in the top 5–10 results for the searches your target schools are running, and to pass the quality evaluation.

Four actions that make listings discoverable

In order of impact.
Do all four before promoting externally.

1️⃣Precise, search-matching titles
‘Year 10 GCSE Chemistry — Organic Chemistry: Complete Unit with Assessments (AQA)’ outperforms ‘Chemistry Unlocked: An Exploration of Carbon Compounds’. Include: year group, subject, specific topic, exam board, and the most important differentiator.
2️⃣Consistent, complete subject tagging
Every listing should be tagged with: subject, year group, curriculum standard or exam board, resource type, and any distinctive approach. Incomplete tagging is the most common reason a strong listing underperforms.
3️⃣A complete creator profile with credentials
Your creator profile should include: years of teaching experience in this subject, relevant credentials (examiner status, degree subject), and a brief statement of your pedagogical approach.
4️⃣Active review generation
Listings with more reviews are surfaced higher in search results. Publish one strong unit as free, ask your professional network to adopt it, and request specific reviews.
Building long-term discoverability

Catalogue depth beats isolated
listings every time.

A creator with 15 listings in the same subject area will be surfaced in search more frequently than a creator with 15 listings across 8 different subjects. Build deep in a single subject before expanding to others. Schools that discover your work through one listing will explore your profile. If your profile shows 15 listings in A-Level Biology, they will adopt multiple in a single session.

You've finished C6

Publishing live. C7 covers
running multiple campuses.

Continue to C7: Multi-campus →← Back to A2