A sustainable €80–150k/year solo business
is a legitimate and valuable outcome.
The path from individual teacher to curriculum organisation is not for everyone — and doesn't have to be. Some teacher entrepreneurs build a sustainable €80–150k/year business as a solo creator and have no desire to manage a team, oversee contributors, or take on the complexity of an organisation. Many teachers who built curriculum businesses specifically to escape institutional management will find this path far preferable to recreating a small institution of their own. The growth roadmap below describes three paths. None is superior.
€60–150k/year. Solo.
Maximum freedom.
Deep catalogue in one or two subject areas. 25–40 high-quality listings. Established reviews and a strong creator reputation. Regular production schedule (2–4 new listings per term). Support from a part-time editor or VA. Income is predictable and growing slowly. No management obligations. Complete control over what is produced and when. The ceiling: approximately €150k/year for a focused creator with a strong profile and high average listing price.
€150–400k/year.
Small team (2–5 people).
A creator who has built to the solo ceiling and wants to grow further brings in a team: 1–2 subject-expert contributors, a part-time editor/producer, and a VA for listing and marketing. Production scales significantly. The creator's role shifts from primary producer to subject director — setting the quality standard, reviewing final output, and handling the highest-value production work personally.
€400k+ per year.
Full team. Enterprise relationships.
A curriculum organisation has: a full production team across multiple subject areas, a dedicated sales function managing enterprise school relationships, and a content catalogue large enough to serve a school's full-year curriculum needs rather than supplementary units. This path requires the founder to step almost entirely out of production and into the role of managing a business.