One platform. Two income streams. One set of work. The most efficient teacher entrepreneur operation is one where the same work serves both paths. You teach a Business English programme to your own students.
You record the curriculum, structure it as a standalone product, and publish it on the marketplace. Schools adopt it for their own teachers to deliver. You earn from both — active income from your school, passive income from the marketplace — from the same curriculum development work.
This is the both-paths strategy. It requires more operational discipline than either path alone, but it compounds: your school gives you real-classroom validation for your marketplace curriculum.
Your marketplace listings attract school founders who then enrol as students. The two channels reinforce each other rather than competing for your time. ⚡ The compound effect. Teacher entrepreneurs who do both consistently earn 2–4× more than those who do either path alone.
The reason is simple: the same hour of curriculum work produces two income streams instead of one. Article 1